Why every cable park should also have an aquapark

Wakepark / aquapark synergies
 

Buying an aqua park as an addition to an existing wakepark or cable park is an excellent investment in the future. An aqua park attracts a younger audience and lowers the barrier to entry: While wakeboarding requires basic athletic skills, an aqua park offers pure fun and games from the very first moment.

Advantages and synergies:

  • Expanded target groups - more families, more visitors: 
    With the Union Aquapark, you attract a wider audience, especially families with younger children. This new target group ensures higher visitor numbers.
  • Customer loyalty: 
    Guests who use the aquapark look over to the wakepark with curiosity and are often motivated to try out kneeboarding or wakeboarding.
  • Increasing revisit rate: 
    An aqua park is an experience you do a few times a year. But once you discover wakeboarding for yourself, you come back more often, buy equipment and make a long-term commitment.
  • Low barrier to entry: 
    The aquapark offers a fun way to familiarise guests with the sport before they take on the challenge of wakeboarding.
  • Cross-selling and remarketing - utilising maximum sales potential:
    This combination creates cross-selling opportunities and contacts can be used for remarketing.
  • Modular and flexibly expandable:
    With the Union Aquapark, you remain flexible: thanks to the modular connection system, the water park can be expanded at any time and adapted to growing demand.
  • Rapid amortisation through ticket sales and catering: 
    The aquapark generates revenue from the very first day. Ticket sales ensure rapid amortisation and additional income. The higher number of visitors also stimulates the catering trade, which further increases turnover.

Benefit from the synergies between the aqua park and cable park/wake park - and create an unforgettable experience for your guests!


Best Practice:

Jetlake Seeseitn Austria

Wakeboard Wet & Wild Velten/Berlin Germany